New official financial document Activision Blizzard Reveals how company paint i Higher returns than PlayStation platformswhile on Xbox these lessSo much so that it was not included in the SEC’s report.
According to the document, in 2022 PlayStation platforms covered 13% of Activision Blizzard’s total revenue. Sony is the third largest customer company after Apple and Google. The latter still accounted for a large portion of the profits, at 20% and 18% respectively, thanks mainly to mobile phone productions by King.
Microsoft with Xbox instead represents less than 10%, which is not reported in a specific way in the SEC report, although in 2020 that percentage represented 11% of the total. A large portion of Activision Blizzard’s revenue comes from Call of Duty, Warcraft, and Candy Crush, with no other franchise or single game exceeding 10% of net revenue alone in the past three years.
This data also makes it understandable that Microsoft, at least initially, has every intention of not removing Call of Duty from PlayStation, as has been reiterated time and time again by Phil Spencer and Xbox in general. On the other hand, it also becomes clear how king It represents one of Microsoft’s main targets in the proposed acquisition, as it is a significant source of revenue on the mobile front.
Some rumors reported by Reuters yesterday said that the European Commission seemed inclined to approve the acquisition without having to spin off parts of the company, while the FTC told Sony that it would have to provide classified data about relationships with third parties, in order to process ongoing.
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